Interview with Brandi Farrow, CEO of Butterfields Florist St Louis
The goal of wedding planning and coordination is all about making the day as easy and stress-free as possible for the happy couple. We have decided that to be as helpful as possible and give you as many tips as we can, we wanted to start a vendor interview series!
We will be interviewing different vendors from different areas of expertise and asking them the questions that all couples need to know. Today, We are jumping back into our interview segment with an amazing florist… Brandi Farrow, owner of Butterfields Florist!
Q&A with Brandi Farrow
Brandi has such an eye for design and we feel like sometimes she can read our mind to know exactly what we want. Florals are a huge portion of your decor, so check out this interview to learn more and get to know Brandi!”
What common mistakes do you see couples making?
A common mistake for couples to make, especially during these uncertain times, is to not take out wedding insurance. I realize there is a cost there, however, it could save them thousands in the end if something would happen, like being canceled due to Covid.
What’s the best tip you have for a couple planning a wedding?
Make sure you get all of your vendors booked as soon as you possibly can. I know we have had to turn brides away this year because they waited until 6 months prior to their wedding and we are already booked. I hate doing that to brides when they have their hearts set on our bouquets.
What don’t couples know about your business that they need to know?
A lot of brides are unsure about how to go about ordering their flowers for their wedding. What some of our brides don’t know is that we offer free consultations to walk them through each and every wedding detail.
We make a detailed list of arrangements that they want and then we will come up with a first quote for them. After this, they will prove it and we can make adjustments from there based on budget and need.
What questions should couples be asking that they don’t know to ask?
A question that most brides don’t ask is if there is a cheaper way to get the look that they want. There are several similar flowers that vary vastly in price range. Most florists can offer great advice on how to get the same look with a less expensive flower choice.
What is your best piece of advice for couples planning a wedding?
Couples need to make sure that they spend their money where they will get the most bang for their buck, especially when it comes to flowers. They need to think about focal points and the items that will be photographed the most. This is where they need to spend their money and save on centerpieces and extra details.
What’s the most unusual wedding you’ve ever had?
We just did a Harry Potter themed wedding that we had a lot of fun with. It was a great theme, but we had to make sure we still kept it classy. We incorporated golden snitches in the bouquets and house crest pins in the boutonnières. It turned out to be very special.
What was the most memorable wedding you ever worked, and why?
We really enjoy getting to be creative. One of the weddings we just completed had a floral installation that looked like it was raining flowers from the ceiling. This took a while to complete, but it looked fantastic as a backdrop to the head table.
Thanks so much to Brandi Farrow! Hopefully, this answered some of your questions about her services, and a florist in general on your wedding day. If you would like to get in contact with Brandi, her contact information is as follows:
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